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Are You Missing Sales Because of Your Corporate Identity?

When was the last time you updated your corporate identity package? Is it time to update? Take the following test to get an idea if it is time to update and improve your materials and image. Do your marketing materials,…

Add Punch To Your Brochure By Formatting For Results

You can waste a lot of time trying to design a brochure and the end product of all your work being wasted if you are not aware of how to format it. The proper format can ad punch to your…

900 Pound Gorilla In The Room

Is there a 900-Pound Gorilla in Your Room? If there is a 900 lb gorilla in the room of business today it is the lack of use of effective marketing tools. Many of you in the last few years in…

11 Money Saving Tips For Printing

Nothing gets results faster than when you put something solid, tangible and PRINTED in the hands of a prospect or a customer. Printed sales and promotional materials help move the sales process along. The challenge is how to save money…

Advertising In A Recession Yes Or No ?

Are You Trying to Sell a Secret? This year is shaping up to be a year packed with uncertainty. The stock market goes up and crashes the same day. The news media tells us we are heading for a recession…

A Strong Local Brand Can Mean Big Sales For You

We have all heard the term Branding, but what exactly is Branding? And more importantly do you have to hire a big Madison Avenue advertising agency to develop a brand locally? Usually when people talk about brands or branding they…

2% – 5% Return With Direct Mail

The most difficult thing in today’s marketplace can be getting the attention of your customers and prospective customers. People are bombarded with advertising and generally ignore most of what they see. I wanted to share with you something we have…

5 Money Saving Tips For Full Color Brochures

Looking for low cost brochure printing deals? Want some tips on how to save big when designing and printing your next full-color brochure? If that’s you, keep reading because there are 5 simple ways you can save money on your…

10 Rules to Increase Direct Mail Marketing Results and Sales

Would you like to generate more response and sales for your business? Below are 10 rules you can use to boost the response of your direct mail and other advertising. The first thing you have to remember is the purpose…

10 Common Mistakes And Pitfalls Made on Brochures

In this day of the Internet, a well-designed brochure is a good tool to help you sell more products and services. Customers use the Internet and find you but want more information. There is also something about holding a piece…
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