How to Boost Your Sales From Referrals

‐ December 3, 2015

How to Boost Sales with ReferralsReferrals should be a major source of new prospects for your business. Referrals are the basic form of word of mouth advertising.

Do you have a referral program for your business? Boosting the amount of referrals you get is simple because it involves one thing: asking for the referrals. Yet, most sales people and businesses do not ask. Basically, everyone in your business who has contact with the customer should be trained and incentivized to ask for referrals.

That last part was important—incentivized. Develop a way to reward your personnel for getting referrals. Make a game out of asking for and getting referrals. For example, rewarding the employee who gets the most referrals to a dinner at a nice restaurant.

When developing incentives, do not forget to reward your customers for referring people to your business. It can be as simple as a Starbucks gift card, cash credit on their account or a discount on future service. Your incentive for referrals will strengthen your business relationship with your customers.

Printed statement stuffers or Care Enough to Share referral cards can generate a lot of referrals for a business. Service-based businesses like dentists, chiropractors, cleaning services and home health services are a few business models where Care to Share cards are very effective.

Click Here For Pricing On Care To Share Cards

Including a printed referral card in invoices and statements will increase the amount of referrals you are getting from your clients. Referral or Care to Share cards are inexpensive and we have several examples we can send you if you like.

Your business can also use social media to get recommendations and referrals. Many business owners over the age of 40 still have not fully wrapped their wits around how to use social media. In the most basic sense social media is a wonderful tool for getting referrals. It is a platform that revolves around “likes” and getting people to follow your business.

Public relations is basically the science of making good works well known. Social media for business is a vital tool you can use to make your good works well known and with that, generate more referrals.

A good referral program for small business involves four things:

  1. Constant intention on the program and constant implementation of the program.
  2. An incentive and reward program for customers and employees
  3. A printed element.
  4. A social media component.

Getting referrals is an easy way for you to grow your business. The investment is usually small and the returns can be great. We can send you examples of printed pieces we created for other business to give you some ideas.

Click Here For Pricing & Samples!

©2005-2015 Mark Hale, All Rights Reserved.

High Quality
Printing And Design

Our Services

  • Postcard Printing
  • Business Brochures
  • Booklet Printing
  • Flyers
  • Signs and Banners
  • Customer Thank You Cards
  • Websites
  • Custom Pocket Folders

    Join 1,000s of
    happy customers

    Brad Woolwine
    Ive been working with Kelsi at Wilson Printing for several years, and they have always came through with every request.
    Savannah Hoopii
    Great service and quick turnarounds!
    Marketing HiveStyle
    Mark and Daniel are awesome!! Hive recently had the pleasure of working with Wilson Print Marketing, and I must say that their services exceeded our expectations. Wilson Print Marketing not only delivered high-quality printed materials but also demonstrated their expertise in creating impactful marketing campaigns.
    Tiffany Gardner
    I have used Wilson Printing several times now. They always deliver a good product quickly and have good customer service.
    Eric Steele
    Dealing with Wilson Print Marketing is smooth & easy. 10/10 Service!
    Robin Hod
    Excellent, upbeat service. Very professional and at the same time very friendly! And most importantly getting me results. I strongly recommend!
    Patrick Williams
    I have been working with Wilson printing for years. Always great service, price and delivery on time. Highly recommend!!!! Patrick, Williams Insurance.
    Sheree Broadhurst
    We love working with Wilson printing! Their customer service and their work is exceptional. They quickly respond, they quickly delivery proofs, and they quickly deliver the finished product. They help us with all our printing and design for marketing. Kelsi goes above and beyond and we would not use anyone else at Mease Life.
    SunBelt Home Sales
    I have been using them for years. Quick and efficient!